Solid Footings


Big Data – Drive science into actions through actionable insight

Data analytics refers to qualitative and quantitative techniques and processes used to enhance productivity and business gain. Data is extracted and categorized to identify and analyse behavioural data and patterns, and techniques vary according to organizational requirements.

The big data revolution is taking the world by storm and some studies have shown that when a company’s operations are informed by data analytics, profits rise by 5%-10%. Leveraging predictive data analytics is no longer a competitive advantage but rather a competitive necessity, our big data is turned into meaningful and insightful reporting

By deploying analytics, we not only reduce costs and improve efficiency for our clients but also help them swiftly achieve the strategic market breakthroughs essential for gaining—and sustaining—advantages over their competitors.

Our use of analytics generates valuable business outcomes for clients in three ways. All businesses should aim for the same results with their outsourcing providers:

  • Improve operational engines: We provide clients a single source of high-quality, consistently-recorded data on performance of various functions.
  • Uncover hidden insights: We generate additional insights by tracking data across different parts of the organization, and use it to optimize outcomes or to balance competing objectives.
  • Innovate to drive top-line growth: We help clients manage data—from the front office, back office or both—to generate process innovations, improve time-to-market and increase revenue.

Most importantly we understand that As business process outsourcing (BPO) matures, so does the industry’s ability to improve outcomes for clients. Our research shows an industry moving toward a “cost-plus” value proposition that focuses on business impact, not just operational cost reduction.

Our specialisation

150000 insurance clients acquired
175000 telecommunications fixed and mobile contracts acquired
4200000 calls handled inbound and outbound to date
Higher customer returns
Longer customer lifecycles
Lower churn of client base

Analytical Customer Relationship Management (CRM):

  • Statistical modelling

    Statistical modelling used to better understand and fully engage with customers while also maximizing profits on all channels.

  • Credit Risk Models

    Giving due credit to customers’ response models for marketing, decreases the risk and increases the bottom line. We do this by producing a statistical measure. This ranks customers according to the likeliness of them responding to communication from your company.

    Furthermore, Geocoding of customers and prospects, links target information to specific locals on interactive maps and allows your company a more hands on and in depth understanding of leverage patterns and relationships, not evident on charts and tables alone.

  • Customer Experience Management

    We focus our attention and efforts on constantly improving customer experience, as this is an integral strategic component of customer-driven business. The best way to acquire business and ensure a customer’s lifetime value increases, is not by meeting their expectations, but by exceeding them. Mango5 has built a reputable foundation by doing this.

  • Customer Experience Modeling

    • Capture and record the thoughts, behaviors and attitudes of your customer base
    • Bring integral customer insights to the fore
    • Continuously enhance customer experience
  • Incentive Management

    This model uses strategic incentive to increase customer lifetime value and decrease lapsing/churning.

Dynamic Services

  • Address Cleaning and Address Matching
  • Geocoding of data
  • Response models
  • Customer life time value models
  • Predictive dialler optimisation
  • Website traffic analytics
  • Data enhancements
  • Product profiling
  • Credit risk model enhancements

Business Intelligence

  • Unique services to suit customers’ individual needs
  • Customer intelligence capabilities
  • Human capital effectiveness
  • Operational operations and operational effectiveness

Outputs of Mango5

  • Increase revenue
  • Decrease costs
  • Use efficient time management
  • Improve expense management
  • Increase operational visibility

What people who have worked with Mango5 say

I have had the privilege of working with the Mango 5 team for the last 3 years. We have found them to be exceptional in data mining and extremely professional in the running of various campaigns we have had with them. I can honestly recommend them and their team to any future partner.

Juan ManuelGeneral Manager Southern Regions

Tracker has been using Mango 5 over the last few years as one of our Outbound sales call centers to sell and promote our products. The Mango 5 team has contributed greatly towards opening new channels for Tracker and assisting us with business growth. They are professional, pro-active and live the Tracker brand. Thanks to the team we have managed to increase our subscriber base and value-add to our customers. We are looking forward to a long and mutual beneficial relationship.

Michael Nieuwoudt Executive Global Sales

The team at Mango 5 has provided white labeled sales call centre services for Cell C since 2009 and have proven to be dedicated and agile partners. We have enjoyed significant customer growth through their efforts and have seen them show high adaptability in support of our strategy and driving our innovative products and services to new markets. Owner led and managed we have been able to get swift turnaround on all strategic and operational imperatives and enjoy a same hour response even at Director level.

Faye JoubertExecutive Direct Sales

I have had the pleasure of working with the Mango 5 team over the past few years and have found both the executives and the team to not only be extremely thorough and focused but dedicated to exceptional quality business. The results have been truly exceptional and I can only anticipate that our continued working relationship will go from strength to strength.

Sharon WhiteheadHead: Call Centre Partners